New Bangkok venue leads expansion into Southeast Asia
DALLAS, USA / SINGAPORE / BANGKOK, THAILAND – March 30, 2021 – TG SEA Development Pte Ltd, an authorized developer of global entertainment leader Topgolf Entertainment Group, announced today plans to bring the Topgolf experience to Bangkok within the second quarter of 2022.
The first Topgolf entertainment complex in Southeast Asia will open adjacent to the popular Mega Bangna shopping centre, southeast of downtown Bangkok.
The new Topgolf Megacity venue is projected to employ more than 400 people. The three-floor entertainment complex covers more than 47,000 square meters (29 rai), which is the size of almost seven football fields, and will include 98 outdoor hitting bays with comfortable seating for up to 600 players at any time. The complex also boasts multiple bars and restaurants, large event rooms, and much more. Guests can enjoy a variety of high-quality food and beverage options: from American classics to Thai cuisine. Top grade, locally sourced ingredients are handpicked by the chef.
Customers can currently enjoy the Topgolf experience in five countries: United States, United Kingdom, Australia, Mexico and United Arab Emirates (Dubai).
“Introducing the iconic Topgolf experience to our first destination in Southeast Asia builds on the brand’s momentum as we create unforgettable moments for golfers and non-golfers alike. Over 20 million guests from across the world visit the nearly 70 Topgolf venues every year; from Las Vegas to the Australian Gold Coast, and from Miami to Dubai. We are confident that the social Topgolf experience will soon also be loved by the people of Thailand,” said Andrew Nathan, Managing Director, TG SEA Development Pte Ltd.
Tim Boda, Head of Operations, Topgolf Thailand, added: “Whether you are a golf expert or completely new to the game, we all love a good time out. Families and kids will enjoy the various games, while ball tracing and analytics technology enhance the experience and help players perfect their game. Also, our broad range of meeting options provides companies with a new way to meet, connect and celebrate.”
“It is always exciting to introduce our unique Topgolf experience to new communities, and we’re especially thrilled to partner with TG SEA to bring Topgolf to the people of Thailand,” said Steve Lane, Topgolf Vice President International Strategy and Franchise Management. “This is an important milestone on our global expansion journey and we look forward to future growth across Southeast Asia.”
“We are truly excited to welcome Topgolf to Megacity. Topgolf will most certainly complement the current offerings at Megabangna and strengthen Megacity which reinforces our core identity as the Great Meeting Place that welcomes customers from across the entire Bangkok metropolitan area. Every year, we welcome more than 50 million customers. We see the many opportunities for Topgolf to reach its goals and become an instant crowd favorite at Megacity. We are confident that Topgolf will offer a new fantastic experience to our customers and become a key partner with us in making the Great Meeting Place for everyone,” said Paphitchaya Suwandee, Chief Executive Officer, Megabangna shopping centre and Megacity.
Since its inception, Topgolf’s foundation has been built on innovation, fun and inclusivity. Topgolf is a game for people of all skill levels. Players can score points by hitting micro-chipped golf balls at giant dartboard-like targets on an outfield. The closer they get their ball to the center or ‘bullseye’ and the further the distance, the more points earned. Guests can choose from a wide selection of games to add fun to the experience, including Topgolf classic games, fan-favorite Jewel Jam or the recently introduced and popular Angry Birds game.
As pioneers of the sports-entertainment industry, Topgolf’s track record of creativity and industry leadership has led to the growth of a one-of-a-kind company credited with growing the game of golf through dynamic in-person, virtual and digital experiences. Topgolf announced its partnership with TG SEA earlier this year, which plans to develop additional Topgolf venues throughout Southeast Asia.
For more information, visit www.topgolfthailand.com and follow us on Facebook and Instagram.
ABOUT TOPGOLF ENTERTAINMENT GROUP
Topgolf Entertainment Group is a technology-enabled global sports and entertainment leader built on a foundation of community, inclusivity and fun. What started as a simple idea to enhance the game of golf has grown into a movement where people from all walks of life connect at the intersection of technology and sports entertainment. Topgolf Entertainment Group’s platforms include Topgolf venues, Toptracer and Topgolf Media. To learn more about Topgolf, visit www.topgolfentertainmentgroup.com or follow Topgolf on Instagram, Facebook, Twitter and LinkedIn.
ABOUT TOPGOLF VENUES
Topgolf venues, the first brand experience of Topgolf Entertainment Group, connect people in meaningful ways through technology, food and beverage, and the belief that Topgolf is a place where one can have fun no matter the occasion. These venues feature high-tech gaming, ventilated outdoor hitting bays, a chef-driven menu, hand-crafted cocktails, music, corporate and social event spaces, and more. Topgolf venues entertain more than 20 million guests annually at nearly 70 locations across the U.S. and internationally.
ABOUT TG SEA DEVELOPMENT PTE LTD
TG SEA Development, Pte. Ltd., the exclusive developer for Topgolf across Southeast Asia: Indonesia, Malaysia, the Philippines, Singapore, Thailand and Vietnam. The company was founded and is led by the principals of Parkview Entertainment & Leisure, JLM Financial Partners (JLM) and Chaucer Global; the same sponsors of SEAL, the exclusive developer and franchisee of Topgolf in Greater China. Tony Hwang of the Hong Kong based developer, Parkview Group, serves as the Chairman of TG SEA. JLM, led by Larry Meyer, Trey Owen, Jeff Ezell and Andrew Hirsekorn, is an Austin, Texas based private investment firm focused on multi-unit and scalable businesses in the U.S. and Asia with a primary focus on health and wellness, lifestyle/entertainment, and recreation. Chaucer Global, whose founder Joe Canterbury played a key role expanding Starbucks across Asia and the world, invests in and helps consumer and lifestyle brands expand across the U.S. and Asia.